We design technology to better serve humankind.
Simplifying the tricky parts of life so Kiwis can plan for the future with confidence
Applying human centred design to healthcare.
We partner with public organisations, start-ups, healthcare, retailers and financial services who want bold, game-changing innovation delivered by a safe pair of hands.
Together, we design technology to better serve humankind.
How might we...
Uncover opportunities with new and emerging tech
RUSH has a track record of bringing to life innovative digital experiences that differentiate our clients from their competitors. Our human-centred approach is focussed on uncovering customer insights to inspire group ideation before validating promising concepts with your customers. We’ll help you discover new opportunities to create value.
Key Outputs
Validated prototypes
Customer Insights Report
Innovation Roadmap
Elevate product design with user experience research
RUSH is at the leading edge of creating award-winning customer experiences. Our design team will deep dive into your current customer touch-points, focusing on elevating the user experience and connecting the branding and functionality to it’s customers in unique and exciting way.
Key Outputs
Customer insights
Branded prototyped experiences
Go-to-market Roadmap
De-risk your programme through technical validation
Validation is at the heart of everything we do. Our world class engineers and UX designers use a range of technologies, like Machine Learning, Computer Vision, Cloud, IOT and NLP, to bring ideas to life across different customer touch-points.
As a team we will research your customers, ingest your datasets, gather user requirements and quickly test models to create a working proof of concept which will help you test fundamental feasibility questions.
Key Outputs
Validated technical feasibility
Proof of concept
Get a minimum viable product to market
We’re experienced with bringing to life minimum viable products that are lean, and focus on shipping the most important piece of customer value first, then building more features as we learn from our customer insights.
Having established several of our own product offerings, we know what it takes to get a product to market, and the risks associated with making too many assumptions.
Key Outputs
Shippable MVP
Optimise your UX or scale your product
Too often businesses will ship a new digital experience and then sit back and relax. At RUSH, we believe in product optimisation using data driven insights and customer feedback. This ensures a cycle of continuous improvement through informed decision making. In our experience, businesses that adopt this mindset always see a positive result.
Key Outputs
Experience audit report
Growth Funnel + KPIs
Optimisation Roadmap
Support your team with ongoing maintenance
We can support our clients who want to manage their digital experiences inhouse, transforming their culture to one that is agile and customer-led, setting up for a new way of operating that delivers more value and long term viability.
For clients who want us to keep the engine running, we provide ongoing oversight and maintenance to ensure years of trouble-free operation between enhancement cycles.
Key Outputs
Product Roadmap
Product Maintenance and Optimisation
Incident Response and Problem Management
