Human centred design blends the best of behavioural science with design thinking, to uncover actionable insights that can rapidly be executed and iterated on. When we take a human-centric approach and seek to understand the motivations, pain points and lived realities of individuals or communities, we can co-design more successful health services that meet their needs.
In this presentation, RUSH Chief Customer Officer Terry Williams-Willcock will walk us through the key fundamentals of the HCD process and demonstrate how it can be used to create a trusted eco system of digital health experiences.