Financial Services
The financial services landscape demands continuous innovation amidst shifting customer expectations, regulatory requirements, and emerging technologies. Traditional institutions and fintech disruptors alike must balance security and compliance with exceptional user experiences.
Our team brings specialised expertise from working with leading financial institutions across New Zealand and globally.

Finance's digital challenges
In today's rapidly evolving digital landscape, organisations face unprecedented pressure to innovate while managing complexity, risk, and the constraints of legacy systems. The pace of technological change has accelerated dramatically, creating both opportunities and obstacles for enterprise innovation.
Our track record speaks for itself:
- Legacy System Integration - Financial institutions often operate with complex technology ecosystems that have evolved over decades, creating barriers to innovation and agility.
- Security & Compliance Requirements - The need to meet PCI DSS, ISO27001, and other regulatory standards while still delivering frictionless experiences adds significant complexity to digital initiatives.
- Customer Experience Expectations - Today's banking customers expect the same seamless, mobile-first experiences they enjoy from top consumer brands—a standard many financial institutions struggle to meet.
- Speed to Market Pressure - The rapid emergence of fintech competitors requires established players to accelerate digital transformation without compromising quality or security.
These challenges require more than off-the-shelf solutions—they demand strategic innovation that aligns with your business goals while delivering measurable customer and operational outcomes.

Our approach to excellence in digital finance
The RUSH team features veterans from ASB, BNZ, ANZ, and global institutions including Barclays. This includes technical directors with experience implementing cloud architecture with global banking security patterns, designers who've led major bank UX/UI departments, and product advisors with extensive fintech and SME financial product development experience.
This depth of industry-specific knowledge means we understand not just the technical challenges of financial services, but also the regulatory environment, security requirements, and customer expectations unique to the sector. Our team's diverse backgrounds allow us to bridge the gap between traditional banking operations and modern digital experiences.
We approach financial services challenges through our proven Enterprise Innovation Framework, combining deep industry expertise with cutting-edge technology implementation. Our team includes veterans from local and international financial institutions who understand the nuances of banking systems, regulatory requirements, and customer expectations in the finance sector.
Our strategic approach begins with understanding your specific challenges, whether you're a traditional bank seeking modernisation or a fintech startup disrupting the established order. We focus on solutions that balance security and compliance with exceptional user experiences.
“I was really impressed by the team's acknowledgment of the stakeholders we're dealing with and being open to being flexible in processes to suit the stakeholders. RUSH acknowledged that we were going through our own journey.
As a business we almost didn't know where to start, because we're looking at the whole from the inside. So that's where RUSH really helped us with: ‘let's go narrow first’ and ‘this is the starting point’ and ‘this is how we’ll get there’.”
From initial discovery to ongoing platform evolution, RUSH provides a comprehensive service offering that addresses every aspect of your digital finance needs. Our financial services-experienced designers, developers, and strategists work as an integrated team to ensure continuity and quality throughout your project.
Our technical capabilities span modern development frameworks, cloud architecture, security implementation, and systems integration—all essential components for successful finance sector projects. We've implemented PCI DSS compliance frameworks and built secure payment systems that integrate with multiple third-party providers.
Our collaborative approach brings your team's financial domain expertise together with our digital product specialists. We've established a reputation for creating trusted partnerships with financial institutions through our transparent processes and commitment to shared success.
We employ human-centred design methodologies to ensure solutions respond to real customer needs while adhering to regulatory requirements. This balanced approach has delivered award-winning financial products that drive customer acquisition, retention and operational efficiency.

Let's transform the industry.
Take the first step toward creating secure, engaging financial products that build customer trust and drive business growth. Our team of finance industry specialists can help you navigate the complex landscape of regulatory requirements, integration challenges, and evolving customer expectations.
Explore our case studies & articles

We simplified the tricky parts of life so Kiwis can plan for the future with confidence


Achieving ISO 27001 is backs our commitment to safeguarding data and delivering secure solutions


RUSH's Head of Finance & Risk explains how effective risk management enables, rather than inhibits, innovation.
